Exactly how to Get Your First 10,000 Fans on Facebook (Example)

The 10 steps below demonstrate having a real example ways to get greater than 10,000 fans in your Facebook business page.

Facebook may be the king of social support systems with more than 1.79 billion active users a month (Updated December 2016). It really is utilized by greater than 60% of Internet surfers Worldwide and it’s also a fantastic tool for promoting products or services, finding customers or gaining more loyal readers (followers).

To employ this for business purposes, you must have a lot of fans (followers) in your Facebook business page. Let’s see below why having many Facebook fans is essential.

What may be the significance of having many Facebook fans in your business page?

It indicates popularity – It’s a given that this amount of fans reveals how popular an internet site is. A momentum business page with 100,000 followers is a lot more popular than the usual page with 1,000 fans this also leads to a amount of other benefits (described below).

It indicates trust – In the event you can’t comprehend the relationship between Facebook fans and business trust, have in mind that this US State Department spent $630,000 to boost their Facebook Fans from 100,000 to two million during the years 2011-2012 (See related post from marketingland).

Why did this is done? Because in today’s World a successful business, website will need to have a lot of Facebook fans. Five Years ago this failed to issue in the 21st century, social proof is essential.

More fans, more visits – The harder fans you have, the more may be the number of people which will visit your posts inside their timeline and possibly go to your website.

While this really is, it ought to be noted that doesn’t all of your fans will discover your posts.

As already explained inside a previous post, How to boost your Facebook Page Organic Reach, only a small percentage of one’s followers (at most 4 percent) will discover your status updates.

This number may differ, what is essential to comprehend now, happens when you have 10,000 fans so you post a new update, it’ll be seen organically with a max of 300-400 people.

It’s best for SEO as well – Although officially Google does not admit that social media is really a ranking factor, many studies show that popular websites on Facebook may perform better in search, today so well received websites (other factors being equal).

How to visit from 0 to 10,000 Facebook fans

Now that you will be convinced that using a lots of Facebook fans is essential on your website and business, let’s see step-by-step how you can range from 0 to 10,000 fans.

Note: Fundamental essentials very same steps I followed to boost the facebook followers of my fitness blog’s facebook page. Typically the page has greater than 100K fans and it continous to grow organically.

Step 1: First things first – you must have a Facebook business page

It sounds silly to the experienced however for beginners to social media this is something totally new: Your own Facebook page is different from a company page.

If you want to have friends on Facebook to share your holiday photos you’ll need to generate a personal page however if you want to have fans and followers on your website or business you’ll need to generate a Facebook business page.

So, the first step is to ensure that you produce a Facebook business page as well as the alternative is to make sure that your page is properly optimized.

Step 2: Optimize your Facebook business page

When we speak about Facebook business page optimization we mean choosing a friendly page title (username), writing an appealing description (from the short description field), providing accurate information for too long description, company overview, mission (see screenshot below) not to mention posting interesting content – this can be the most important optimization tip coming from all.

The company’s content posted in your Facebook business page will even determine it’s success or failure.

Having an optimized Facebook page makes it much simpler to attract new fans or maybe more likes from ads as we will discover below.

Step 3: Benefit from your own Facebook account

I mentioned in 1 above you will want to have a business page and not an individual page, however, you still need to come with an active personal facebook account.

Here is the reason:

After you post an update in your business page, one way to boost exposure and likes, is to share that post in your personal page at the same time.

People you have as friends in your personal page may ‘like’ and ‘interact’ using the post shared from your business page and will also increase the engagement factor of one’s posts.

As an effect, facebook will show your posts to more fans (organically).

So, one way to boost the number of people who view your posts and go at night 4% individuals fan base is to share and promote the post in your personal page.

It is evident that this more amount of friends the larger would be the visibility from the post.

Also, make certain you invite all of your existing friends (and a) to love your Facebook business page. Do that every time you acquire a new ‘friend’.

Step 4: Add some Facebook Like box in your website

This is again social internet marketing 101 however, you require the Facebook like box in your website for several reasons:

#1 – It’s a method to associate your website using the Facebook business page. To put it differently this is a approach to ‘tell’ search engines like google that will be your official Facebook business page.

#2 – When you get a lot of fans, this really is something ought to be proud off then one to show to your users (as explained above this implies popularity, trust and social proof).

#3 – It’s a sensible way to improve your fan base organically. Your potential customers can follow your website by clicking etc button without having to visit Facebook.

Hint: For optimal results, position the LIKE box above fold (for the sidebar).

Hint 2: You can even popup so on box to new users (for instance, after they spend One minute over a page, after they scroll right down to the lower or after they attempt to leave your page – even though this is useful when it comes to getting new likes, you have to be careful not to help it become too distracting on your users.)

Step 5: Follow these suggestions to increase post engagement

So far, we have created an optimized Facebook business page, added friends to the personal Facebook page and placed so on box inside a prominent position on the website.

The next natural step is to start sharing prepared to maintain fans happy and perhaps be capable of convert them from fans > web site visitors > customers.

Some simple rules to adhere to which will increase the user engagement together with your facebook business page:

#1 – Share relevant content: Share content that your fans expect to see within your page. As an example, in case your website is about Social media marketing, share content linked to social media and not about sports or something different you might like. In case your users desire to read sports news, they are fully aware where to locate them.

#2 – Don’t forget they follow your small business page to have updates regarding your website (and niche) and not regarding your social gatherings: In order to get social, then use your personal Facebook page, your small business page is around your website.

#3 – Usually thumb, I take advantage of my company page to share content from my niche only, if I need to share an issue that isn’t linked to my niche, I take advantage of the page.

#4 – Don’t be too promotional: Sharing promotional content (constantly) in your Facebook page will drive your fans away. If you have a promotion to share something like that that may benefit your fans, this can be done but don’t drink too much.

Try to publish interesting, shareable content that is certainly linked to your niche, of course this does not come completely from your website. Keep a balance between promotional and content that your followers might want to read.

Step 6: Share intriquing, notable and high quality content (not only links)

I made some tests in connection with impact of descriptions when you are performing a Facebook update and located out that Facebook posts with ‘lists’ have more likes than posts with simply links. I want to offer you an illustration to understand After all.

When you want to share content from your website on Facebook, you go to Facebook status updates and enter in the webpage URL. It looks something like this:

You can share this article without adding any additional information. In case your title and pictures are fantastic, you will definately get a number of likes depending on the time you make the post, amount of fans etc.

If one the other hand, you enrich your posting by adding more information and particularly a listing, then other activities being equal, you might be more likely to get more likes and shares.

For me this will make sense since people that see a title and image inside their timeline may well not ‘Like It’ since it provides no value in their mind (don’t forget that this average user is offered a huge selection of postings inside their timeline if he or she login to Facebook).

On the other hand if you let them have valuable, high quality as well as simple to read information (being a list), they’ll click on the LIKE button because they read something helpful without having to leave their timeline.

Note: This is a known proven fact that folks have a propensity of LIKING content without reading it so let them have why you should do so; your website visits may well not increase though the engagement factor of one’s posts will rise.

Step 7: Share images, videos and emotions

If you take a review of probably the most popular Facebook pages, you will recognize that they have a tendency to share images, videos, infographics, charts etc, along with their usual text only postings.

This kind of content gets more likes and shares and as a result the page gets more fans and followers.

In research conducted recently by Buzzsumo, they identified that this most shared and liked content on Facebook, contains the following characteristics:

Step 8: Provide incentives to obtain additional fans & followers

Why should someone follow your Facebook business page?

You need to give incentives to facebook users to adhere to your page. A couple of ideas to consider:

Quality updates – This can be the best incentive you can give your users. Before posting anything in your page, you’ll want to make sure that it gives you value to your audience. If you do this consistently, you existing followers will share it making use of their friends and will also attract more users.

Run a contest – Many sites run contests on Facebook and giveaway different gifts. The ‘price’ for joining this content is to LIKE the page first. There are several tools to accomplish this but have in mind that if you don’t have a known brand this many not so successful.

Content upgrades – If you have your site, you may use ask users to love your page to obtain an new version of one’s post. This involves extra tools but it is something worth trying out.

Step 9: You should advertise your own content and page

When you develop your small business page don’t expect that it’s going to magically get a large number of fans. In addition to the tips outlined above, there is also in promoting your small business page in places besides Facebook.

A few ideas to take into account that worked for my case:

Promote in other social media networks – If you have accounts with social media channels e.g. Google+, Pinterest etc. you can periodically ask your followers to become listed on you on Facebook at the same time. Be polite and tell them the benefits from doing so.

Promote in Twitter – Besides posting regarding your Facebook page on other social media networks, you can benefit from twitter’s interactive features.

When you receive a new twitter follower, send them an individual (personalized) message and get them to follow you on facebook (your business and personal pages).

This method though it ‘s time consuming, (I did it manually and not using any tools) it might produce excellent results.

Promote within your newsletter – If you have a newsletter or if you talk with your readers via email, make certain you you can keep them follow your Facebook page.

Do not only write the FB URL within your signature but Inquire politely to love your small business page.

Step 10: Facebook ads is really a must

I have saved one of the easiest and a lot good ways to improve your Facebook fans for last, as it is often the only one that it’s not free.

Facebook offers a self-service ad platform which you can use to either improve your fan base (advertise your page), boost your posts, get more leads, increase conversions or perform amount of other actions (as shown from the image above).

The procedure is pretty basic and straightforward. Basically you decide on a site you own, select your ultimate goal (advertise your page), select your audience (determined by country, age, other demographics and interests) and after that set your everyday budget and duration.

The cost per campaign is determined by a number of factors. The easiest method to assess if Facebook ads is a good strategy to improve your fan base, is to chance a pilot campaign for 2 days.

Spend $10-$20 dollars each day and run the campaigns to get a fixed duration (a minimum of per week). Towards the end, you can evaluate if the charge per like is a thing you might be willing to purchase.

I had achievement with Facebook ads for both my websites as well as client websites and I run campaigns on a monthly basis (for several days) to boost my facebook likes.

It ought to be noted by using Facebook ads you don’t buy likes but views. A lot of people feel that whatever you purchase is Facebook likes in fact you pay Facebook to show your ad to more Facebook users.

If what you’re advertising is interesting, then more people will hit so on button so spend an afternoon and consider the message you want to display within your ad along with the image to work with.

Conclusion

Having a major amount of Facebook fans in your business pages is vital for credibility and social promotion purposes.

If this wasn’t important in consumers, then nobody would care as well as the US State Department wouldn’t ought to spend $630 thousands for Facebook campaigns.

Once one does the mandatory optimizations to your business page (steps 1 and a couple of above), then this easiest way to obtain additional followers is by using Facebook ads. With a bit of A/B testing you can find to 10,000 fans with no greater than $1,000 (spread in to a time period of months).

Once one does everything properly and provided you have a great products or services, you can improve your fans to 100,000+ like I did using the Facebook Page of my fitness blog.