Despite being among the first social metrics that indicate post performance, Likes on Instagram still stand like a go-to indicator for many brands. It’s affordable for the viewer: a dual tap is all that’s needed. As well as an Instagram Like gets wrapped into general engagement numbers.
The below is a medley of tips that we’ve assembled to increase your Instagram Like counts per post. We’ve skipped fundamentals like taking good photos and being consistent but it’s always a good idea to keep them at heart. These Instagram for business basics will be the foundation for your strategy while these pointers would be the enhancers to help you make the most through your content.
Many ways to get more Likes on Instagram
1. Get inspired by other brands and industries
Where would you pull your inspiration from? If you’re only following on from the industry maybe circle of friends, you won’t find fresh ideas. Instead, make time to research in order to find inspirational accounts to follow along with. Get this to a combination of your industry, related industries and industries wildly outside your circle. Even if the subscriber base isn’t just like yours, it’s almost guaranteed that you’ll find some inspiration inside their posts’ tactic to extrapolate for your.
2. Manage a Like-based contest
Many of the highest engaging content on Instagram are centered around sales and giveaways. Everyone loves to enter contests and also the easier these are to go in, the greater engagement you’ll receive.
To operate a Like-based photo contest, you’ll need one of the entry requirements being that they have to such as the post. Usually, the other two requirements should include following the account and tagging a friend or two. Liking content for an entry is really the lowest barrier that you’ll be sure you receive lots of engagement.
3. Develop a hashtag strategy
Among the easiest ways to get noticed organically is always to utilize hashtags in your brand’s benefit. That doesn’t mean spam tagging every post with #top, #amazing or #hair. It implies being selective with your hashtags, both logo and industry. When you’ve got a brand name hashtag, it’s easier to find related content and influencers. Industry hashtags try to help you see what’s trending inside your field and ensure you’re not missing out.
4. Tag the right accounts
Give credit where credit is born. When relevant, tag on the post along with the caption those that you happen to be working with. As an example, when you have prominent products or individuals your photo, tag them about the post. It will take almost no time and it gives credit for the makers. Oftentimes, these tags make brands liking your posting and commenting to them.
6. Tag your post’s location
Especially highly relevant to travel and retail brands, tagging a spot ensures that your photo arises when we are looking at a place. It’s pretty simple to accomplish and shouldn’t more and more difficult out of your publishing time.
Many Instagram-savvy diners also have Instagram to look into the best food and drinks options at the restaurant. By opening a tagged location, they’re able to locate fairly easily photos from the meals they wish to experiment with. In case your content articles are good, the Instagram Likes comes in organically through the location tag.
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