Corporate incentive travel is a good strategy to motivate and reward your valuable employees. Incentive travel may be group or individual, and the destination can be local or international. But every successful incentive travel program starts with careful planning.

The following are guidelines to help you plan a company travel program that suits your company’s culture, size and available budget:

* Determine your corporate incentive program goals. In specific terms, establish what are the incentive program should accomplish. This may be a boost in sales, boost in production output or profits, or even a decrease in defective products, sales returns or lost contracts. Be sure to assign a value towards the improvement or reduction – a share, absolute number of units or contracts, or perhaps a dollar figure.

* Pick the target group to the program. This might be management, employees, salespeople, or perhaps customers.

* Uncover what the target’s values, interests and preferences through paper surveys or interviews. Then browse our corporate incentives self-help guide to match preferences with available packages with your price range.

* Considering past performance and employee behavior, establish reasonable tasks for your target group.

* Make sure you use a performance tracking system available which has a clear way to measure incentive program results.

* Brainstorm what obstacles may exist towards the success in the corporate and incentive travel. This might be current employee morale, organizational structure or market conditions.

* Evaluate if this software will probably be managed internally or outsourced for an agency.

* Understand applicable tax implications. Travel can be taxable to recipients under certain conditions, and special tax forms may be needed.

* When picking a business incentive local travel agent, be sure it agrees in order to meet what exactly is promised for the budgeted cost, so that you understand its cancellation policies.

* At the end of your program, survey winners and non-winners to find out if the program was successful in meeting the goal.

Corporate Travel on the Smaller Budget

Although you may do not want to whisk your top performers off to Europe on a private jet, you may still reward the employees with incentive travel that they may enjoy.

When you can manage to send your team away on a teambuilding retreat, it won’t must be far away. Campsites and resorts, obviously any good day over a chartered boat can produce a memorable experience. For those, it is a better idea to send your recipient somewhere exotic enough to be memorable. Whenever possible, allowing a spouse or children to accompany your employee can be another good plan.
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