Web Design Tips from the Internet Marketing Trenches

An excellent website design does not always mean expensive or fancy – it just has to have proper design principles and elements in it that makes for a good user experience. People land on a site for the first time and immediately pass judgment on something. We are visual and the first thing that happens is we get a feeling based on the site design. So if you want to make the right first impression and ensure that your visitors stay longer on your site, then it’s important that you focus on getting the smallest design elements right on your website. We will help you to keep your visitors on your site much longer with the following design ideas.


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Isn’t it very obvious that you should take the content on your webpages through a basic spell check? You should know by now that a lot of things will add up to the final grade your site receives. Just about everyone has a word processor of some kind, and just take five seconds to check your copy before signing off on it. But maybe it all depends on your audience because some are obviously less caring than others. This is part of the deal when you are running an online business, and it actually is important. Format Your Content Properly: The way the content is placed on your website is very important, as people have to be able to read it easily. Make sure that you format all of your content in such a way that readers will have no trouble accessing it. Rather than have your text and other content too close together, break it up with ample amounts of white space. If you have a site that offers lots of information in the form of content, you want to be sure that it’s not overwhelming to visitors. The more you focus on developing a neat and user friendly design of your site, the easier it will be for your visitors to spend more time on it.

If you’re including pictures and images on your website, you shouldn’t forget to use Alt tags to describe these images where you use your primary keywords. Alt tags not only help visitors that are visually impaired but also play a key role in helping your site rank in the search engines. If you do SEO, then you probably know that the alt tags should contain the appropriate keyword for that page. Yes, your on page factors for optimization makes use of the alt tag. What you want to do is put a little description of the photo in the alt tag. If you have no graphics at all, then obviously this will not apply to you so you can just remember it for the future. If your goal is to give your visitors the best possible experience on your site, you have to keep in mind that every feature, button, color, font choice, etc. will have some impact on the way your site looks and how people react to it.
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